Exclusive launch debuts Alfa Romeo Renaissance, Luxury Italian Car Importer
Personal Imports International Limited hosted a launch event unveiling Alfa Romeo Renaissance, a luxury car import website, at the Sheraton Grande Sukhumvit ballroom on the 19th of November, 2018. The event was honored with the presence of the Italian Ambassador to Thailand, H. E. Lorenzo Galanti and TICC President Mr. Federico Cardini as attendees witnessed the debut of the 2018 Alfa Romeo Giulia in Thailand, available through www.alfaromeorenaissance.com.
Personal Imports International Limited or PII is an independent automobile importer and decided to enter the Thai luxury car market after careful analysis and evaluation. With over 30 years of experience in the automotive industry in Singapore, Mr. Ronnie Tan, Chairman of PII, believes that Thailand has a growing interest and appetite for luxury automobiles. Personal Imports International Limited chose Alfa Romeo to be the premiere brand for the website’s launch, bringing back this stylish high-end Italian automotive icon to its many fans in Thailand after a long departure.
“We decided to begin with importing Alfa Romeos into Thailand because it is one of the most iconic luxury automobile brands in the world that is also still much beloved in Thailand. Thailand possesses a very strong car culture, as can be seen by the various car clubs and fan groups for specific brands. Alfa Romeo itself has a Thai Facebook group with over 5,000 members who share their love of Alfa Romeos with pictures and informational posts about their favorite Italian brand,” explains Ronnie Tan on the birth of Alfa Romeo Renaissance.
“Alfa Romeo Renaissance’s mission is to import Alfa Romeo automobiles into Thailand for car lovers who make their purchases through our website. Simply put, Alfa Romeo Renaissance facilitates buying luxury cars, acting on behalf of the buyer with PII receiving a nominal fee for looking after the vehicle through the import process,” added Mr. Saksorn Suesadudom, the CEO of Personal Import International Limited on how to make purchases through it’s website.
To mark the launch for the luxury car import website, www.alfaromeorenaissance.com, His Excellency Lorenzo Galanti, Ambassador for Italy to Thailand, gave an opening speech underlining the exceptional state of Thai-Italian relations. The highlight of the launch event was the debut of the 2018 Alfa Romeo Giulia. As it was undraped guests were able to see first-hand the stylishness and beauty of this car and also discover the exceptional features and appointments inside. The 2018 Alfa Romeo Giulia is available through the Alfa Romeo Renaissance website for 5.7 to 5.9 million baht.
To find out more about Alfa Romeo Renaissance please visit www.alfaromeorenaissance.com.
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